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Marketing Intelligence

In the world of marketing, data counts more than anything else.

Without a solid database, your marketing strategy will lack guidance.

Navigating the tracking and analytics jungle

Our team will guide you through the labyrinth of tools, technologies and legal frameworks and help you implement the best tracking system you have ever had. Not only are we familiar with all the standard topics, such as the implementation of Google Analytics 4, Consent Mode and server-side tracking, but we also master a wide range of analysis tools and offer custom solutions for any tracking problem.

Insights using Data Science 

Given the increasing restrictions on data availability, the fields of marketing intelligence and data science are becoming increasingly intertwined. Together, we develop attribution models tailored to your needs and at the same time offer an overarching view of marketing performance through marketing mix modeling.

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